
Content marketing and SEO strategy
- What do you want to communicate? your vision, value proposition, topics and issues - the things you represent as a business that you are passionate about.
- What are people looking for? use keyword research as an opportunity to study your target audience, market demand and online interest.
- What does Google prefer? To understand what Google considers to be the most relevant answer - and to reproduce something competitive.
4Tech (SEO) - Content marketing
4Tech Digital Marketing was founded specifically to promote business in the digital environment. In recent years we have focused on SEO and Content Marketing. We have accumulated the expertise to place your business in the top results of Google search engines with real results.



The benefits of content marketing
- Build trust in your audience: Creating content helps your business build a relationship with your audience. You can answer questions and interact with your customers. When you create value without taking anything in return, your audience is more likely to trust your advice and recommendations.
- Build trust in your audience: Creating content helps your business build a relationship with your audience. You can answer questions and interact with your customers. When you create value without taking anything in return, your audience is more likely to trust your advice and recommendations.
- Better traction on social media: It's one thing to grow your followers on social media on channels and it's another to create content that evolves. If you’re one of those companies that doesn’t see much traction despite having a huge following base, it’s time to use content marketing to your advantage. Quality content can help your business gain traction on social media.
- Generate leads: Content marketing can also generate leads. When your audience views your content, they're more likely to be interested in buying from you in the future. In addition, prompts placed directly in your content can generate new leads for your sales team.
- Build authority: Creating quality content will help you build your authority online. If your business is established as a credible place to get information, you are more likely to rank higher in search engines.
- Improve your SEO efforts: The more consistent and high quality content you produce, the better it will be for your SEO efforts. For example, your content should help your business become visible online and increase trust and authority with your audience. With a developed content strategy, such as the pillar / cluster model, your content should help you you rank higher in search engines.
- Improve conversions: The content you post influences conversions. Customers are more likely to buy from you after they read your content. Consistent, high-quality content helps your audience connect with you and gives them the information they need to make an educational purchasing decision.
SEO SEM ANALYTICS
SEO (Search Engine Optimisation): by optimizing your website for the search engines, we will increase your visibility in the organic, or un-paid, search engine results.
SEM (Search Engine Marketing): we will set up and optimizing your ads as well as setting a budget that pays for the placement of ads.
Google Analytics: we will provide the tool that enables you to analyse your visitors, with the objective of interpreting and optimizing website’s performance.
Content Marketing
SEO SEM Social Media
SEO Content Marketing: we are highly competitive in writing optimised content easily understandable by google robots and in line with the latest algorithms which will directly boost you SEO results.
SEM (Search Engine Marketing): smart SEO persuasive content for your adds and marketing campaigns that will meet to your desired conversion rates.
Social Media: enhance you brand authority and loyalty with high quality content customised to your audience and clients expectations.
YouTube
Video Channel SEO
YouTube SEO: The goal of YouTube marketing should be to send users to other social channels, or to your site or both. YouTube SEO involves optimizing your channel, playlists, meta data, description, and the videos themselves.
Video and Channel Optimisation: We will optimize your YouTube channel and videos to achieve top results into YouTube search engine for your desired keywords.
Social Media Marketing
Set Up: we will set up your Instagram Business together with an elaborate keywords optimisation targeted for top search results.
E-Commerce Integration: as part of E-Commerce development we will integrate your E-Commerce website with Facebook Shops and Instagram towards increasing your products visibility.
Content Marketing: we will write your posts on engaging graphics templates with meaningful messages for your Facebook and Instagram crosspostings.
Google Maps
Google Maps Marketing
Google Maps: Google Maps marketing is the process of using Google Maps functionality to make your business easier to find. Although this can be very useful for large companies, it’s even more indispensable for smaller businesses. However, Google Maps marketing isn’t just about visibility, and at the same time it’s about positioning. If used correctly, Google Maps can play an important part in your digital marketing strategy.
Digital Marketing: The ultimate objective of Google Maps marketing is to achieve as high a placement as possible in the local business results listings on the Google Maps results on relevant Google search engine results pages. In addition, Google Maps SEO is a powerful geotargeting tool towards increasing your website awareness into the local market and website SEO results.
Link Building
Holistic Approach
Holistic Link Building: we translate a link building holistic approach by providing you with all the channels where you can build a solid online presence.
Opportunities: for all of our clients as part of the website development we offer FREE link building solutions aimed to put your website from the very early stage in line with your desired google search results.
Social Media Marketing
Set Up: we will set up your Facebook for Business together with an elaborate keywords optimisation targeted for top search results.
E-Commerce Integration: as part of E-Commerce development we will integrate your E-Commerce website with Facebook Shops towards increasing your products visibility.
Content Marketing: we will write your posts on engaging graphics templates with meaningful messages for your add posts. In addition, we will monitor, analyse, maintain, schedule and synchronise your posts to your market goals.


WordPress WooCommerce
You want a WordPress e-commerce site – Woocommerce. WordPress is now a decade old and is still the reigning champion for managing sites with a lot of content. If you plan to pursue an SEO or content marketing strategy for your business, WordPress is the only legitimate choice for your site.