
4Tech – Web Design: Home Pages
- The home page is the main center of your site and serves as the face of a brand. Your homepage helps site visitors reach different areas of the site and can also serve as a conversion funnel. Because most people come to you through your homepage, design matters the most.
- The home page sets the tone for the company's image, so it should tell a story about who you are through images and words.
- As the page serves as the beginning of the conversion funnel, visitors can get a coupon, subscribe to the mailing list, or watch a video about their products.

4Tech – Web Design: Magazine Websites
- A magazine website contains informative and educational articles, photos and videos. In the last twenty years, the magazine industry has shifted from an exclusively printed platform to a largely digital format. The type of journal website works well for news sites, especially publications from universities and organizations.
- As you think about creating a magazine site, start by building a basic framework. Users should see a similar look regardless of the day they arrive on your homepage, and each article should look and look similar. Keep in mind how responsive the overall design is to different screen sizes to make sure your content is easy to read on both desktops and smartphones.


4Tech – Design Web: eCommerce
- An e-commerce website is an online shopping destination where users can purchase products or services from your company.
- A robust e-commerce website makes it easy to browse products, filter by category, highlight special sales, and make purchases.
- An easy way to get started is with a complete, e-commerce platform solution such as WooCommerce, Shopify or PrestaShop. Your team can easily update your online inventory and list new products. In addition, because the system is interconnected, sales, logistics and marketing are kept up to date with what works well. In terms of design, 4Tech offers and creates templates that meet the needs of almost any type of business.

4Tech – Design Web: Blogs
- A blog contains regularly updated articles, photos, and videos. Blogs started with more casual and personal content compared to magazines.
- Adding expert content enhances the overall credibility of a company or person. Blogs also provide materials for social media posts and email campaigns.
- However, a blog can become cumbersome even for smaller companies. Make sure you have a team and strategy to keep your content fresh before you think about launching one. In fact, it's better not to have a blog and instead offer a few videos or guides, than to have an outdated blog.

4Tech - Receptive design on multiple devices
Responsive web development is an approach to website design that makes web pages play well on a variety of devices and screen sizes. Above all, a responsive website will improve the user experience and conversion rate. 4Tech uses the latest web development tools to ensure an adaptable and optimal website for any mobile device: Desktop PC, iPad, Android & iOS.
- Mobile
- iPAD
- PC

4Tech – Design Web: Portfolio Websites
- A portfolio website allows creative professionals a place to present their best work. This is perfect for artists, writers, designers, filmmakers, furniture makers, etc.
- As you build a portfolio, you don't need to add every project you've ever worked on. Instead, focus on creating categories of articles and highlighting the best work in each category. A portfolio website is a bit more creative by nature, so this is the place to try out unique layouts and add interesting features.

4Tech – Design Web: Landing Pages
- A landing page is a certain type of page created for a marketing campaign that causes visitors to take certain action.
- The content on a landing page should be limited and point to the prompt (CTA) you want the user to perform. Allow plenty of white space around the CTA and save items unrelated to the purpose of that campaign for other pages.
- 4Tech has all the knowledge needed to create a landing page with a design tailored to your promotional campaign.


4Tech – Design Web: Social websites
- There are about 2.77 billion people on social networks, with dozens of different platforms available. Regardless of your target audience, you'll probably find them on Facebook or Twitter or Instagram or Snapchat or LinkedIn. Although you can't redesign the platforms themselves, you have some control over the look of your page and you can create content that leads to social sharing.
- Look for a consistent look across all your social media pages and web pages so users know instantly that your brand is behind the page. Use the same logo and color options. Choose a specific voice and personality that shines throughout the content.

4Tech – Design Web: Directories
- A directory or contact page is a place where users can connect with you or others.
- This type of website works well when you want to list a repository of companies or individuals within an organization. For example, a local restaurant directory contains area restaurants with menus, price ranges, phone numbers, and reviews.
- The nature of an organization creates an opportunity for a website directory. For example, an association of local dentists in a city could list each member, area of expertise and contact information. Keep this design option in the back pocket for customers.


WordPress E-Commerce
You want a WordPress eCommerce website. WordPress is now a decade old and is still the reigning champion for managing sites with a lot of content. If you plan to pursue an SEO or content marketing strategy for your business, WordPress is the only legitimate choice for your site.